Weleda has launched its first North American lifestyle and beauty campaign as part of a rebranding strategy for 2018. Live Your Inner Nature uses eight influencers to tell the revitalized brand story of inclusivity.
Fashion house Miu Miu has signed up American actress Dakota Fanning to direct the 15th and final installment in its "Miu Miu Women's Tales" short film series, directed by and dedicated to 21st-century women.
Facing slowing global demand for diamond jewellery, international diamond companies are reshaping marketing campaigns to tap a growing pool of independent female spenders in China, the world's second largest economy.
McDonald's has created an outrageous diamond and sapphire-studded Big Mac ring worth $12,500 in a Valentine's Day stunt that encourages true Big Mac lovers to pledge their commitment by putting a ring on it.
JW Anderson is having a busy - and creative - time at the moment with a new search for emerging talent to shoot its next campaign, and a collab with John Harragan that has seen it revamping its Shoreditch store.