American trade show organizer UBM has confided the development of its new event to Pierre-Nicolas Hurstel. Remode, a networking event for brands, with conferences, meetings and demonstrations, is slated for November.
Coty unveiled a blended reality experience in its recently redone Bourjois boutique in Paris where customers can physically hold product samples and virtually test them without hygienic concerns using augmented reality.
UBM Fashion is collaborating with Mmode, the Montréal Metropolitan Fashion Industry Cluster, in Las Vegas, bringing over 60 Montréal fashion companies to UBM Fashion’s marketplace during February 12-14, 2018.
Agenda has partnered with an LA-based e-commerce platform to offer a new digital component to its trade show experience that will be available 365 days a year. It will preview at the Long Beach and Las Vegas shows.