Land's End and Peanuts collaborate for space-themed kids' collection
today Jun 28, 2019
American lifestyle retailer Lands' End has released a new, space-themed collaborative children's collection with the comic strip Peanuts, created by Charles Schulz.
Pieces from the Lands' End x Peanuts collaboration feature images of Snoopy, the iconic dog from the Peanuts gang, in a space suit, tying the dog to NASA’s Apollo 10 lunar module named after the beloved character. According to a press release from Lands’ End, the space-themed collection was created to help spark interest in science and technology topics for kids.
"We are thrilled to have the opportunity to work with such an iconic brand – Peanuts is a keystone of many American childhoods," said Chieh Tsai, chief product officer of Lands' End.
"We designed this collection so that kids can experience the wonderment of science and technology through Snoopy, the namesake of Apollo 10's lunar module and longtime safety mascot for human space flight."
The collection will be available for a limited time, and offers a variety of apparel; including slippers, hoodies, t-shirts and pajama sets; as well as accessories like a beanbag chair cover, a sleeping bag and a comforter. Prices range from $17.95 to $129.
The collection marks the latest occasion of Peanuts cartoon characters popping up in the fashion world, including recent releases from the Italian footwear label Diadora and The Marc Jacobs, Marc Jacobs’ new line.
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