×
1 983
Fashion Jobs
ESTÉE LAUDER
Clinique Consultant - 30Hrs - The Bay Queen - Toronto, on
CDI · Toronto
LEVI'S
Account Executive, Dockers Brand
CDI · Richmond Hill
LEVI'S
Part Time Sales And Merchandising Supervisor, Levi’s® Retail Store, Vaughan, on
CDI · Vaughan
NIKE
Senior Business Systems Analyst- Wms
CDI · Toronto
ADIDAS
Senior Manager, Digital Marketing
CDI · Vaughan
L'OREAL GROUP
E-Commerce Manager
CDI · Montreal
NORDSTROM
Asset Protection Agent - Eaton Centre
CDI · Toronto
NORDSTROM
Asset Protection Agent - Pacific Centre
CDI · Vancouver
TJX CANADA
Loss Prevention Security Monitoring Operator
CDI · Mississauga
NORDSTROM
Asset Protection Agent - Willowbrook Rack
CDI · Langley
NORDSTROM
Asset Protection Agent - Rideau Centre
CDI · Ottawa
NORDSTROM
Asset Protection - Security Ambassador - Willowbrook Mall Rack
CDI · Langley
NORDSTROM
Asset Protection - Security Ambassador - Pacific Centre
CDI · Vancouver
NORDSTROM
Asset Protection Agent - One Bloor Rack
CDI · Toronto
TJX CANADA
Loss Prevention Store Investigator, Gta
CDI · Toronto
FOOT LOCKER
Overnight Assistant Operations Manager
CDI · Burnaby
NORDSTROM
Asset Protection Agent - Vaughan Mills Rack
CDI · Vaughan
NORDSTROM
Inventory Control Specialist - Pacific Centre
CDI · Vancouver
ESTÉE LAUDER
Manager, Human Resources Business Partner
CDI · Toronto
ZARA
Gérant(e) de Département, Zara Centre Rockland
CDI · MONT-ROYAL
ZARA
Gérant(e) de Département, Promenades Saint-Bruno
CDI · SAINT-BRUNO-DE-MONTARVILLE
ZARA
Visual Commercial, Zara Rideau & Zara Bayshore
CDI · OTTAWA
Published
Jul 22, 2021
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

NBA and Hype open stores in London's Carnaby

Published
Jul 22, 2021

Already a big draw for sports/youth brands, London’s Carnaby neighbourhood has scored another couple of major wins for landlord Shaftesbury. the National Basketball Association (NBA) has opened its first ever UK-based store on Foubert’s Place, while lifestyle brand Hype is opening a concept store nearby at the gateway to Foubert’s Place.


The NBA store in Carnaby



Joining over 100 retail brands in the area, the National Basketball Association (NBA) has opened its first ever UK-based store on Foubert’s Place, while lifestyle brand Hype is opening a concept store nearby at the gateway to Foubert’s Place.

As you’d expect, the NBA store is big, taking a 3,500 sq ft space over two floors, featuring a vast range of official NBA and WNBA merchandise and memorabilia. This includes exclusive NBA products, apparel, jerseys, headwear, sporting goods, toys and collectibles. 

Operated by retail giant Lids, which is partly owned by Fanatics, it builds on Lids’ physical retail expertise “that aims to provide fans with an authentic NBA shopping experience which includes a customisation service where visitors can personalise jerseys and hats”. 

Meanwhile, Hype will be open its first ever UK flagship store in August. At 1,550 sq ft and set over two floors, the concept will be transformed into an immersive space while stocking classic loungewear pieces, bags and accessories. 

The immersive element comes with a selfie booth, a reactive game station where prizes can be won, plus a raised floor which doubles as a stage for live performances.

Liam Green, Hype’s co-founder and creative director said that in its 10th anniversary year, “being a primarily online lifestyle brand, we're bringing Hype to reality”. He talked of “a state-of-the-art shopping experience channelling our brand story through innovative experiential retail”. 

And Samantha Bain-Mollison, retail director at Shaftesbury, highlight that NBA’s arrival “creates a dynamic experience with merchandise only available to buy in this location. Hype is also a very exciting addition that will bring constant collaborations to the store as well as selling full collections. Foubert's Place is an exciting pitch for brands with Adidas Originals’ flagship, Subdued and Size?, plus two more announcements [due] very soon”.

Copyright © 2021 FashionNetwork.com All rights reserved.