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Sally Beauty announces plans to boost business in North Texas area

Published
today Oct 23, 2019
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Sally Beauty Holdings, Inc. is planning to expand its investment in the North Texas area, creating new jobs, remodeling stores and opening a new distribution node. 


Instagram @sallybeauty


In a press statement, the company said it will create approximately 40 new positions at its Denton, Texas headquarters, with a focus on bringing new talent and capabilities in digital commerce, brand marketing and strategy and global sourcing.

The new hires will help support both the Sally Beauty Supply retail beauty business and the Beauty Systems Group wholesale distribution beauty business, the company said. 

Sally Beauty also plans to remodel approximately 100 Sally Beauty Supply stores in the North Texas region, with stores in communities surrounding Dallas-Fort Worth being updated to match the company’s concept store test in Las Vegas.

An additional 75 stores surrounding the North Texas area will be remodeled or relocated depending on market assessments and negotiations, the company said. 

As an added boost to its business in the area, the company announced the opening of a new 500,000 square-foot automated distribution node in Denton County, Texas. Slated to create 270 new jobs in the area, the node is set to open by March of 2020. 

"The combination of new expertise, new digital capabilities, refreshed stores and an efficient supply chain all support a great experience for our customers and will contribute to our growth,” said Aaron Alt, president of Sally Beauty Supply and chief financial officer.

“We are making the investments necessary to drive the success of Sally Beauty for the long-term and North Texas is at the center of our efforts.”

Sally Beauty, which began as a single store in New Orleans in 1964, first moved its headquarters to Denton, Texas in 1982, where it remains today. 

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