×
337
Fashion Jobs
ESTÉE LAUDER COMPANIES
Manager, Finance & Business Management - 1 Year Contract - (Smashbox, Bobbi Brown, Origins & Darphin)
CDI · Toronto
ESTÉE LAUDER COMPANIES
Visual Merchandising Manager (1 Year Contract)
CDI · Toronto
JBCSTYLE
Business Analyst Temp
CDI · MONTREAL
M·A·C
oN-Call - Mac - Gatineau - Gatineau, qc
CDI · Gatineau
MAC
oN-Call/Mac Artist - The Bay - Kingston - Kingston, on
CDI · Kingston
BATH & BODY WORKS
Sales Associate-Medicine Hat Mall
CDI · Medicine Hat
BATH & BODY WORKS
Sales Associate-Cornwall Centre
CDI · Regina
BATH & BODY WORKS
Sales Associate-Galeries de la Capitale
CDI · Quebec City
BATH & BODY WORKS
Associe Aux Ventes/Vendeur a Haut Rendement - Galeries de la Capitale
CDI · Quebec City
BATH & BODY WORKS
Bbw Asst Mgr-Guildford Town Centre
CDI · Surrey
BATH & BODY WORKS
Sales Associate-Guildford Town Centre
CDI · Surrey
ESTÉE LAUDER COMPANIES
ca.Sales.Point of Sale Non Management.Key Holder.Key Holder
CDI · Toronto
M·A·C
ca.Sales.Point of Sale Non Management.Key Holder.3rd Key
CDI · Winnipeg
M·A·C
ca.Sales.Point of Sale Non Management.Key Holder.3rd Key
CDI · Toronto
BATH & BODY WORKS
Sales Associate-Brandon Shoppers Mall
CDI · Brandon
BATH & BODY WORKS
Bbw Asst Mgr-New Sudbury Centre
CDI · Greater Sudbury
VICTORIA'S SECRET
Selling Associate-Polo Park
CDI · Winnipeg
BATH & BODY WORKS
Sales Associate-New Sudbury Centre
CDI · Greater Sudbury
BATH & BODY WORKS
Store Manager - Bath & Body Works - South Edmonton Common - Edmonton, ab
CDI · Edmonton
M·A·C
ca.Sales.Point of Sale Non Management.Beauty Advisor/Artist.Mac Artist
CDI · Markham
ESTÉE LAUDER COMPANIES
Sales.Point of Sale Non Management.Cashier.Company Store Attendant
CDI · Toronto
BATH & BODY WORKS
Bbw Supervisor-Kingsway Mall
CDI · Edmonton

SMCP has bruising Q2, but China and digital were bright spots

Published
Jul 29, 2020
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Sandro and Maje owner SMCP said on Wednesday that Q2 sales were “strongly impacted by Covid-19, as anticipated” but the company saw a “gradual sales improvement throughout the quarter”. And Mainland China was even back to growth in June.


Maje



Quarterly sales fell 45.8% on a reported basis and 47% on an organic basis, but that Chinese growth last month came as the country had already seen a gradual improvement throughout the second quarter.

And SMCP also saw a strong digital acceleration in all regions with a 32% rise overall and a 39.7% increase in Europe alone.

The company is clearly expecting it to be a while before things get back to normal though and has reduced its AW20 purchases by more than 30. But it has plenty of cash to see it through with a French state-guaranteed loan of €140m and additional flexibility on its 2020-21 financial covenants.

Looking at its Q2 figures in more detail, total sales were €144.1 million, which divided down in France as a 46% drop on a reported basis to €47.3 million (the country being “relatively resilient compared to Europe, despite some negative calendar effects related to the summer sales”); sales were €35.8 million in EMEA (-54.9%); €11.3 million (-69.4%) in the Americas; and €49.8 million (-19.5%) in Apac.

By brand, Sandro was down 44.9% on a reported basis at €71.5 million and Maje was down 49% at €53.8 million. Meanwhile the ‘other brands’ (Claudie Pierlot and De Fursac) were down 38.1% at €18.8 million.

The company said that over the quarter, while traffic in stores remained historically weak for obvious reasons, the group saw “solid” conversion rates. 

CEO Daniel Lalonde said: “The Covid-19 pandemic strongly impacted our sales as shutdown measures were implemented in many countries, and as tourism has been absent for several months. Nevertheless, since the beginning of May we have seen a progressive improvement as our stores gradually reopened. Digital has been part of the group’s key drivers for years and has once again demonstrated its ability to support our sales despite lockdown measures in all of our regions. 

“Despite the persistent market uncertainties, I remain confident in our ability to get through this unprecedented crisis thanks to the strength of our business model, the attractiveness of our brands and the impressive commitment of our teams”.

Copyright © 2020 FashionNetwork.com All rights reserved.