Alo Yoga opens 7,000-square-foot flagship in LA today
Yoga apparel company Alo Yoga opened its first brick-and-mortar flagship today in Los Angeles' Beverly Hills community. The flagship, with a footprint of 7,000 square feet, features an apparel store, a yoga studio and a café.
Alo Yoga largely caters to Millennials and counts supermodels Gigi Hadid and Kendall Jenner among its fans. The company designs and manufactures high-performance yoga apparel with innovative fabrics and on-trend style. Sports bras retail for $50 to $60, while leggings will be priced between $70 and $110.
Founded by Harris and Marco DeGeorge, Alo Yoga is owned by Color Image Inc., whose multibrand portfolio includes Bella Luxx. Headquartered in the Los Angeles area, Alo Yoga has approximately 800 employees.
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