×
2 179
Fashion Jobs
LULULEMON
Assistant Manager, Operations | Kingston
CDI · Kingston
MICHAEL KORS
ft Sales Supervisor
CDI · Newmarket
CENTRIC BRANDS
Chargé de Comptes / Account Executive
CDI · Montreal
LEVI'S
Levi's Store, pt Sales & Merchandising Supervisor, Rideau Centre, Ottawa, on
CDI · Ottawa
SALLY BEAUTY HOLDINGS LLC
Outside Sales Representative - Cosmoprof
CDI · Kingston
MICHAEL KORS
Sales Supervisor
CDI · Pointe-Claire
SALLY BEAUTY HOLDINGS LLC
Outside Sales Representative - Cosmoprof
CDI · Oshawa
ESTEE LAUDER
Associate Consultant - Clinique - Lethbridge , ab
CDI · Lethbridge
ESTEE LAUDER
Director, E-Commerce (Multi-Brand) - Hybrid - Toronto, Canada
CDI · Toronto
TJX CANADA
Loss Prevention Customer Service Agent (Uniformed Guard), Scarborough
CDI · Toronto
ESTEE LAUDER
Associate Consultant - Clinique - Medicine Hat, ab
CDI · Medicine Hat
ESTEE LAUDER
Associate Consultant - Clinique - Calgary, ab
CDI · Calgary
LULULEMON
Assistant Manager, Operations | Regent Mall, Fredericton
CDI · Fredericton
LEVI'S
Levi's Sales And Merchandising Supervisor, Part-Time, Toronto Eaton Centre, Toronto, on-2
CDI · Toronto
ADIDAS
Senior Manager Accounting
CDI · Vaughan
ESTEE LAUDER
Associate Consultant - Clinique - Toronto, on
CDI · Toronto
LEVI'S
Levi's Sales And Merchandising Supervisor, Full-Time, Toronto Eaton Centre, Toronto, on-2
CDI · Toronto
WINNERS
Merchandise Sales Coordinator- Winners Homesense North Oakville 367
CDI · Oakville
NORDSTROM
Asset Protection - Agent - Deerfoot Meadows Rack
CDI · Calgary
NORDSTROM
Asset Protection - Agent - Yorkdale
CDI · Toronto
ADIDAS
Demand Planner
CDI · Vaughan
ESTEE LAUDER
Keyholder - The Cosmetics Company Store- 28 Hrs - Premium Outlet - Edmonton, ab
CDI · Edmonton
By
AFP-Relaxnews
Published
Apr 4, 2018
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Marc Jacobs launches new fragrance, fronted by Kaia Gerber

By
AFP-Relaxnews
Published
Apr 4, 2018

Marc Jacobs Fragrances is launching a brand new perfume, with the help of supermodel Kaia Gerber.


The Coty-owned beauty brand has unveiled the new scent "Daisy Love Marc Jacobs," described by the brand as a "radiant gourmand" fragrance, and it has signed up model of the moment Gerber to front its global campaign.

The perfume, which is the product of master perfumer Alberto Morillas, is the first new addition to the brand's "Daisy" franchise in four years. A feminine and youthful scent, it features notes of crystallized cloudberries, daisy tree petals, and a warm blend of cashmere musks and driftwood, and aims to evoke "the bliss of watching the sun reflect on the ocean under clear blue skies."

Rising fashion star Gerber, who was unveiled as the face of "Daisy Marc Jacobs" last spring, shares the spotlight with models Aube Jolicoeur and Faith Lynch for the new campaign. Shot entirely on film by fashion photographer Alasdair McLellan, the imagery sees the trio lazing happily on the beach in the Californian sunshine, with Gerber playing a game of "Loves me, loves me not," with a giant daisy.

"This time the campaign takes the carefree spirit of Daisy to the beach; which very much resonates with my personality, lifestyle, and my inner Daisy girl," said Gerber in a statement.

"This past year we have focused on growing the Daisy franchise to be a major player in the industry," added Simona Cattaneo, CMO of Coty Luxury. "Now, as we continue growing our partnership with Kaia Gerber, is the time to introduce an entirely new sister fragrance into the Daisy franchise."
 

Copyright © 2022 AFP-Relaxnews. All rights reserved.