On Friday, the two labels embarked on weird experiments, showing bold collections exploring the notion of otherness. Gucci did so by featuring mirror images, Sportmax by probing how we perceive sensations.
A final 24 hours of contrasts in the Milan runway season, starring Italy’s single most famous designer and its most mass market brand, Benetton, with the debut of Andrea Incontri; followed by a mass march at Moncler.
Hollywood took over Milan Fashion Week on Saturday, with a Kardashian-led Kim X Dolce & Gabbana show; a debut at Ferragamo dedicated to silver screen glamour and some model diversity at Bottega Veneta.
Fashion loves nothing more than a debut, and in a season of five in Milan, Etro went first. Though the star appearance on Friday was by a veteran; a cyberpunk display by Donatella Versace in a major statement.